The company has rolled out several new additions to its lineup, including a 'Shero' collection honoring prominent women and a line that includes a wide variety of dolls.
Adwoa Aboah and Yara Shahidi."All I hope is that some little girl out there sees this and realises that her wildest dreams are possible if she puts her mind to it," 26-year-old Aboah wrote on Instagram."I hear you and see you, this doll is for you."
Those honored in the"Shero" campaign joined a growing roster of new additions, which include the Fashionista range that was announced in February to include dolls with varied body types, a prosthetic leg, and one in a wheelchair.Kim Culmone, global head of design for Barbie, said the Fashionista line was to"better represent the people and the world kids see around them."
"As we design Barbie for the next generation, we are focused on evolving to remain the most diverse doll line in the marketplace," Culmone said."Our commitment to diversity and inclusion is a critical component of our design process and we are proud that today's kids will know a different image and experience of the brand."
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