Patagonia's CEO is convinced a little-known farming technique that revives weakened soil is key to fighting global warming. Presented by PMInstitute
Here's how the technique is different from typical large-scale agricultural practices in the US:Tillage is the preparation of soil for crops — think of the tractor pulling a big plow over a field. There is evidence that regular tillage contributes to soil erosion over the long term, and so there has been a growing movement to limit tillage as much as possible, since it is necessary for most vegetable crops.
Tautges said that there is no evidence that genetically modified food harms humans, but there is evidence the widespread GMO use since the 1990s has resulted in herbicide-resistant weeds, since GMOs limit the need for diverse crop rotations.Tautges said that there is plenty of evidence that soilless systems, like hydroponics, are highly efficient and have the benefit of allowing more crops to be grown within cities, which can reduce transportation emissions.
"Solar energy scaled much faster than folks believed it could," she told us."I do really believe there's an incredible coalition across this country of CEOs that understand that the climate crisis is real, and that we have to act and act quickly — act collaboratively.
But that doesn't mean it's not worth pursuing. And Patagonia is going to be at the forefront of the movement. "You'll see a lot more work from us on taking on chemical agriculture, and being a much bigger part of the conversation around regenerating the planet instead of denigrating and degrading the planet," Marcario said.
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