Five-hundred hours of footage are uploaded to YouTube every minute. The video-sharing site is struggling to police itself
of YouTube, received the first message about the massacre in New Zealand at around 8pm. Assaults on two mosques in Christchurch had begun minutes earlier. The shooter had live-streamed the killings on Facebook and the footage from the social-media site was being shared on YouTube as the killer had clearly hoped. Ms Wojcicki checked in with her team.
For YouTube and its most successful stars that has proved lucrative. The firm does not disclose its revenues, butResearch, a consultancy, estimates them at nearly $17bn in 2018, close to half of which went to content creators on the platform. The top channels for children rake in millions of dollars a year through advertising. The most famous YouTubers—personalities who have built huge followings of young fans—earn millions a year as well.
Politicians at first paid only passing attention to much of this. After the presidential election in America in 2016 public ire was mostly directed at Facebook over fake news and breaches of privacy, as well as enabling hate groups. That allowed YouTube’s missteps to go by without serious repercussions for the firm. “Thank God for Facebook” became a popular expression in the company’s hallways.
As governments and regulators around the world have started to question the platforms’ power and reach, and advertisers have pulled back, the firms have gradually tightened their guidelines. But by doing so they have plunged deeper into thorny debates about censorship. Last year YouTube banned certain kinds of gun-demonstration videos. In January the platform said it would no longer recommend videos that misinform users in harmful ways, like certain conspiracy theories and quack medical cures.
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