Virgin Atlantic dropped its 'flying lady' logo for a diverse new look
The British airline has announced it's retiring the Flying Lady in favor of five diverse"flying icons" that more accurately"represent its customers and workforce."
According to Virgin Atlantic, this is the first time an airline has ever used male figureheads on its fleet. "We have been working for a number of years to tackle our gender pay gap, create an inclusive workplace and increase the diversity of our workforce, through the development of our Springboard program for women, as well as the launch of engineering apprenticeships.
While the campaign has been welcomed, there has been some criticism that the new icons might also reinforce stereotypes.
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